CMG distributes to all viable export territories. The team’s primary aim is to maximize global sales opportunities with a sharp focus on financial security and efficiency. CMG has an extensively experienced specialist International team based in Charlotte and Europe and is, via Genera Solutions, a proud member of Distripress, the premier trade association for the international promotion and distribution of the press. The international team maintains daily contact with its international supply chain partners and meets UK and European agents regularly in London. In a mature market, efficiencies are key drivers and the team engages with agents to ensure the cornerstones of timely freight deliveries, optimal pricing and relevant retail visibility are regularly reviewed. CMG is also the premier magazine importer into the United States, importing 15,000 titles with distribution primarily into bookstores and other specialty classes of trade.
Among the various benefits are:
• Detailed team knowledge of the many export dynamics with unique and specific market requirements • Financial vetting and monitoring of international partners • Management of Accounts receivable, including payment in US currency to all publishers • Monitoring and control of freight deliveries and shortages • Communication to all agents of price changes and schedules • Promotion of editorial features with international sales potential • Set up, management and R.O.I analysis of promotions • Monitoring of sales efficiencies with supply suggestions tailored to individual requirements
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